GREENPLEX® is an innovative 100% plant-derived complex for formulating products designed for treating hair damaged by chemical and mechanical treatments guaranteeing an extraordinary regenerating action.

GREENPLEX® treatment reduces combing force and electrostatic effect (-23% and -60% respectively) in damaged hair compared to untreated.

Frictional properties determine how the hair feels to the touch, how it combs and styles, and its manageability. GREENPLEX® treatment significantly reduces dry friction in damaged hair if left on (-79%) and rinsed off (-75%), claiming smoothness, damage prevention, and repairing action on the hair.

Cyclic fatigue indicates dynamic strength or fatigue behavior. A higher number of cycles to break indicates a stronger fiber: 8% GREENPLEX® aqueous solution applied to damp high curl type hair significantly increases the mean number of cycles to break by 55.6% compared to the untreated group.

Elasticity is the hair's ability to stretch and return to its original shape. It could be considered a measure of hair protein and moisture protection. The elastic modulus measures the fiber's stiffness: a decrease in the modulus indicates an increase in fiber elasticity. 8% GREENPLEX® aqueous solution applied to heat-damaged hair significantly improves elasticity by 10.3%.

FE-SEM images show that GREENPLEX® treatment significantly improves the compactness of the scales and adherence to the hair shaft, with cuticles less raised and jagged, in bleached hair. GREENPLEX® filming property is highlighted by "drops" covering the hair's surface.